Motor Trend Packaging

EMPLOYER:

The Enthusiast Network

PROJECT:

Package Design

MY ROLE:

Art Director

Redesign team for Motor Trend automotive products packaging for US and Canadian markets. The containers had different cover colors that were interfering with color choice. My solution was to incorporate the colors into the different product containers. Another issue was having the copy in two languages. where my solution was to have it be on opposing sides. My entry pictured.